TEL@YORK Series: Teaching Business Online: 2009 MERLOT Award-Winning Learning Site
Louise Ripley (2009 MERLOT Business Editorial Board Classics Award winner; LA&PS/School of Administrative Studies; School of Women′s Studies)
Practicum Category: Teaching with Technology
- Date: Thursday, September 17, 2009
- Time: 2 p.m. – 4 p.m
- Location: 1014 TEL
Workshop Description
In this session, the recipient of the 2009 MERLOT Business Editorial Board Classics Award will describe her teaching material, "Introduction to Marketing." This is the first of eleven modules created to support an (Introductory) Principles of Marketing course. MERLOT says of her website, "She has one of the most thorough modules, addressing the essential terminology and concepts without overwhelming introductory-level students." The module consists of learning activities, examples, interactive assignments for students, theoretical foundations, and references supporting content in the course discussion.
