Challenge Question
How might the ERA develop new, positive engagement among businesses?
Partner: Electronic Recycling Association
Project Summary
While most of what the ERA does is free of charge, there are some fees for additional services or collecting unusual items, such as TVs and microwaves. We also provide membership options if a client requires more frequent pickups that do not meet our free pickup requirements. We accept donations from individuals; however, the ERA focuses primarily on collecting used electronics from various businesses across Canada, as their equipment is only used for a few years before being replaced. We are always on the hunt for new clients to collect unwanted electronics from, and the goal of this project is to strategize methods for us to develop new, positive engagement among businesses. We are seeking a diverse research team with a range of disciplinary backgrounds, including business and marketing, communications, urban planning, community engagement, web design and digital communication, and environment and sustainability.
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Organizational Profile
The Electronic Recycling Association (ERA) is a non-profit organization founded in 2004 to address the growing problem of e-waste and the increasing "digital divide." For over fifteen years, ERA has offered simple solutions to help individuals and organizations prevent operational equipment from premature destruction. With a focus on recovery, refurbishment, and reuse, ERA continuously supplies charitable groups with donated IT equipment while securely managing the retiring IT assets of organizations and individuals across Canada. We believe that reuse before recycling is critical in managing the waste created by computer hardware and by offering industry-leading data destruction for all equipment we receive, we have securely repurposed hundreds of tons of equipment. Because not everything ERA receives can be reasonably repurposed, we have partnered with certified recycling organizations to process equipment that has reached the end of its productive life.
Partner Website
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Key Words
- Electronics
- Recycling
- Business