{"id":255,"date":"2021-10-26T10:53:27","date_gmt":"2021-10-26T14:53:27","guid":{"rendered":"https:\/\/www.yorku.ca\/oipa\/?page_id=255"},"modified":"2025-11-28T17:05:41","modified_gmt":"2025-11-28T22:05:41","slug":"strategic-intelligence-predictive-analytics","status":"publish","type":"page","link":"https:\/\/www.yorku.ca\/oipa\/strategic-intelligence-predictive-analytics\/","title":{"rendered":"Strategic Intelligence &#038; Predictive Analytics"},"content":{"rendered":"\n<div style=\"height:25px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<div class=\"wp-block-group grey-bg-block has-very-light-gray-background-color has-background\"><div class=\"wp-block-group__inner-container is-layout-flow wp-block-group-is-layout-flow\">\n<div class=\"wp-block-group\"><div class=\"wp-block-group__inner-container is-layout-flow wp-block-group-is-layout-flow\">\n<p class=\"has-text-align-center has-medium-font-size\"> The Strategic Intelligence and Predictive Analytics team of analysts and data scientists in OIPA take pride in working collaboratively with colleagues across the University to support and enable evidence-driven strategic planning, policymaking, resource allocations, enrolment projections, and programmatic and administrative improvements. Our areas of practice include: <\/p>\n<\/div><\/div>\n<\/div><\/div>\n\n\n\n<div style=\"height:27px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<hr class=\"wp-block-separator has-text-color has-cyan-bluish-gray-color has-css-opacity has-cyan-bluish-gray-background-color has-background is-style-wide\"\/>\n\n\n\n<h2 class=\"wp-block-heading\">Strategic Enrolment Planning and Management<\/h2>\n\n\n\n<p>We are responsible for the ongoing development, coordination, and communication of the Institutional enrolment planning process, and we develop and maintain the institutional enrolment projection models. We collaborate in the development and execution of a university-wide Strategic Enrolment Management (SEM) Plan, particularly on matters pertaining to evidence-informed practices.<\/p>\n\n\n\n<div class=\"wp-block-buttons is-content-justification-center is-layout-flex wp-container-core-buttons-is-layout-1 wp-block-buttons-is-layout-flex\">\n<div class=\"wp-block-button has-custom-width wp-block-button__width-25 has-custom-font-size bg-primary-2 text-white rounded-0 learnmore-block p-2\" style=\"font-size:14px\"><a class=\"wp-block-button__link has-text-color has-background no-border-radius wp-element-button\" href=\"https:\/\/www.yorku.ca\/oipa\/py_staff_area\/strategic-enrolment-management-hub\/\" style=\"color:#ffffff;background-color:#810001\"><strong>Strategic Enrolment Management (SEM) Hub<\/strong><\/a><\/div>\n\n\n\n<div class=\"wp-block-button has-custom-width wp-block-button__width-25 has-custom-font-size bg-primary-2 text-white rounded-0 learnmore-block p-2\" style=\"font-size:14px\"><a class=\"wp-block-button__link has-text-color has-background no-border-radius wp-element-button\" href=\"https:\/\/www.yorku.ca\/oipa\/py-staff-area\/enrolment-reports\/\" style=\"color:#ffffff;background-color:#810001\"><strong>Monthly Enrolment<\/strong> <br><strong>Reports <\/strong><\/a><\/div>\n\n\n\n<div class=\"wp-block-button has-custom-width wp-block-button__width-25 has-custom-font-size bg-primary-2 text-white rounded-0 learnmore-block p-2\" style=\"font-size:14px\"><a class=\"wp-block-button__link has-text-color has-background wp-element-button\" href=\"https:\/\/www.yorku.ca\/oipa\/py-staff-area\/looking-for-access-to-the-enrolment-planning-dashboard\/\" style=\"border-radius:0px;color:#ffffff;background-color:#810001\"><strong>Enrolment Planning<\/strong> <br><strong>Dashboard<\/strong><\/a><\/div>\n\n\n\n<div class=\"wp-block-button has-custom-width wp-block-button__width-25 has-custom-font-size bg-primary-2 text-white rounded-0 learnmore-block p-2\" style=\"font-size:14px\"><a class=\"wp-block-button__link has-text-color has-background has-text-align-center no-border-radius wp-element-button\" href=\"https:\/\/app.powerbi.com\/groups\/me\/apps\/c2105f78-e4ec-41db-b5ad-9cb4da524d04\/reports\/e472fa4f-201e-48be-8b1e-c11f25257d19\/ReportSection7145e52b6b273965446b?ctid=34531318-7011-4fd4-87f0-a43816c49bd0&amp;experience=power-bi\" style=\"color:#ffffff;background-color:#810001\"><strong>Enrolment Management <\/strong><br><strong>Dashboard<\/strong><\/a><\/div>\n<\/div>\n\n\n\n<hr class=\"wp-block-separator has-text-color has-cyan-bluish-gray-color has-css-opacity has-cyan-bluish-gray-background-color has-background is-style-wide\"\/>\n\n\n\n<h2 class=\"wp-block-heading\">Surveys<\/h2>\n\n\n\n<p>We provide survey-based insights that address questions of strategic importance to the University. We lead and support applied survey research about attitudes, opinions, preferences, experiences, behaviours and outcomes within numerous populations of interest. Our work facilitates institutional planning, academic program development, strategic enrolment management, impact evaluation, and quality enhancement.<\/p>\n\n\n\n<div class=\"wp-block-buttons is-content-justification-center is-layout-flex wp-container-core-buttons-is-layout-2 wp-block-buttons-is-layout-flex\">\n<div class=\"wp-block-button has-custom-width wp-block-button__width-25 has-custom-font-size bg-primary-2 text-white rounded-0 learnmore-block p-2\" style=\"font-size:14px\"><a class=\"wp-block-button__link has-text-color has-background no-border-radius wp-element-button\" href=\"https:\/\/www.yorku.ca\/oipa\/key-surveys\/\" style=\"color:#ffffff;background-color:#810001\"><strong>Surveys<\/strong><\/a><\/div>\n<\/div>\n\n\n\n<hr class=\"wp-block-separator has-text-color has-cyan-bluish-gray-color has-css-opacity has-cyan-bluish-gray-background-color has-background is-style-wide\"\/>\n\n\n\n<h2 class=\"wp-block-heading\">Foresight Analysis<\/h2>\n\n\n\n<p>We support and enhance institutional capacity for long-range planning and planning under heightened uncertainty by delivering thought-provoking, evidence-based foresight analysis \u2013 e.g., horizon scanning, analysis of plausible future scenarios and support for developing \u2018play-books\u2019 of strategic responses to plausible future scenarios. Combining these play-books with enrolment projection methods can help Faculties, and the University as a whole, remain proactive and on-track towards achieving our mission and vision, even when dealing with heightened uncertainties.<\/p>\n\n\n\n<div style=\"height:10px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<hr class=\"wp-block-separator has-text-color has-cyan-bluish-gray-color has-css-opacity has-cyan-bluish-gray-background-color has-background is-style-wide\"\/>\n\n\n\n<div style=\"height:10px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<h2 class=\"wp-block-heading\">Market Research<\/h2>\n\n\n\n<p>We work in a highly collaborative manner to provide tailored market research services in support of the development of new or reimagined programs, including analyses of competitive landscapes, prospective student preferences and demand, and labour market demand and employer needs. We also conduct or assist with tuition benchmarking and tuition elasticity of demand analyses and provide support for the evaluation of institutional fit and the identification of compelling and authentic value propositions. Often this market research is undertaken to support program proposals that are being developed under York University\u2019s Quality Assurance Procedures (<a href=\"https:\/\/yuqap.info.yorku.ca\/\">YUQAP<\/a>).<\/p>\n\n\n\n<div style=\"height:10px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<hr class=\"wp-block-separator has-text-color has-cyan-bluish-gray-color has-css-opacity has-cyan-bluish-gray-background-color has-background is-style-wide\"\/>\n\n\n\n<div style=\"height:10px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<div class=\"wp-block-columns is-layout-flex wp-container-core-columns-is-layout-1 wp-block-columns-is-layout-flex\">\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\">\n<h2 class=\"wp-block-heading\">Predictive Analytics<\/h2>\n\n\n\n<p>We foster the expansion and coordination of ethical, innovative, and impactful predictive analytics capabilities throughout the institution as envisioned in York\u2019s <em>Data and Analytics Strategy <\/em>[in development], with a focus on deploying a collaborative operating model designed to enhance institutional impact and improve operations. We provide data science expertise on a project basis and to enhance ongoing processes such as strategic enrolment management.<\/p>\n<\/div>\n<\/div>\n\n\n\n<div style=\"height:10px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<hr class=\"wp-block-separator has-text-color has-cyan-bluish-gray-color has-css-opacity has-cyan-bluish-gray-background-color has-background is-style-wide\"\/>\n\n\n\n<div style=\"height:10px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<h2 class=\"wp-block-heading\">Impact Evaluation<\/h2>\n\n\n\n<p>We support institutional effectiveness and ongoing improvement by applying quantitative, qualitative, and participatory methods for impact evaluation. We collaborate in the development of strategies and systems to improve the availability and effective use of strategic intelligence to improve a broad range of services and operations.<\/p>\n\n\n\n<div style=\"height:50px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n","protected":false},"excerpt":{"rendered":"<p>The Strategic Intelligence and Predictive Analytics team of analysts and data scientists in OIPA take pride in working collaboratively with colleagues across the University to support and enable evidence-driven strategic planning, policymaking, resource allocations, enrolment projections, and programmatic and administrative improvements. Our areas of practice include: Strategic Enrolment Planning and Management We are responsible for [&hellip;]<\/p>\n","protected":false},"author":949,"featured_media":0,"parent":0,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","meta":{"_kad_blocks_custom_css":"","_kad_blocks_head_custom_js":"","_kad_blocks_body_custom_js":"","_kad_blocks_footer_custom_js":"","footnotes":""},"tags":[],"class_list":["post-255","page","type-page","status-publish","hentry"],"taxonomy_info":[],"featured_image_src_large":false,"author_info":{"display_name":"soniap","author_link":"https:\/\/www.yorku.ca\/oipa\/author\/soniap\/"},"comment_info":"","_links":{"self":[{"href":"https:\/\/www.yorku.ca\/oipa\/wp-json\/wp\/v2\/pages\/255","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.yorku.ca\/oipa\/wp-json\/wp\/v2\/pages"}],"about":[{"href":"https:\/\/www.yorku.ca\/oipa\/wp-json\/wp\/v2\/types\/page"}],"author":[{"embeddable":true,"href":"https:\/\/www.yorku.ca\/oipa\/wp-json\/wp\/v2\/users\/949"}],"replies":[{"embeddable":true,"href":"https:\/\/www.yorku.ca\/oipa\/wp-json\/wp\/v2\/comments?post=255"}],"version-history":[{"count":227,"href":"https:\/\/www.yorku.ca\/oipa\/wp-json\/wp\/v2\/pages\/255\/revisions"}],"predecessor-version":[{"id":12654,"href":"https:\/\/www.yorku.ca\/oipa\/wp-json\/wp\/v2\/pages\/255\/revisions\/12654"}],"wp:attachment":[{"href":"https:\/\/www.yorku.ca\/oipa\/wp-json\/wp\/v2\/media?parent=255"}],"wp:term":[{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.yorku.ca\/oipa\/wp-json\/wp\/v2\/tags?post=255"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}