Professor Alan Middleton: Small businesses should emphasize in-person contact over social media

Experts on entrepreneurs and marketing say there is no substitute for personal contact when launching a small business, and many successful business owners agree, wrote The Globe and Mail Dec. 8 in a story about using social media for business: While Internet technology and social media such as Twitter and Facebook allow businesses to manage […]

Schulich Dean urges Canadian businesses to go for the gold

Dezsö Horváth, dean and Tanna H. Schulich Chair in Strategic Management at York University's Schulich School of Business, published an op-ed in the Globe & Mail urging Canadian firms to go for the gold on the world stage. Here's an excerpt: As Canadians cheer on our athletes in their quest for gold at the Winter […]

York fostering partnerships in South Simcoe to promote green economy

On Friday, York University announced it is working with Nottawasaga Futures and the South Simcoe Economic Alliance to create the South Simcoe Green Economy Transition Centre for innovative research and training in Innisfil's New Town Hall. The centre, open to the public, will provide local businesses, governments, non-profit organizations and residents with free tools for […]

The South Simcoe Economic Alliance reaps the benefits of York's research expertise

York University students who are enrolled in courses affiliated with the University’s Experiential Education initiative get valuable opportunities to apply their skills to real world problems and situations. Experiential Education (EE) is a form of engaged learning that blends theory and coursework with practical, hands-on experience. As part of their academic studies, Faculty of Liberal […]