SVP, Client Lead, Publicis
Communication Studies and English, Bachelor of Arts (BA) - Honours 2005

Shawna Hayman is SVP, Client Lead at Publicis Canada, a global advertising agency where she leads large cross-functional teams to solve complex business challenges through creativity to help brands grow.

Over the course of her career, Shawna has partnered with organizations including McDonald’s, EQ Bank, Dairy Queen, Shoppers Drug Mart, and AIR MILES - elevating brand vision, marketing strategy, and the execution of creative ideas that drive meaningful business growth.

Shawna has learned that her role isn’t just about managing campaigns — it’s about bringing people together. She builds high-performing teams, aligns diverse perspectives, and helps turn ambitious ideas into real-world results. From brand planning and marketing strategy to production execution, she works at the intersection of creativity and business impact.