FIFA

U.S. born prof. available to comment on Canada and U.S.'s contrasting FIFA World Cup 2026 host narratives

Originally from the U.S. and having taught sport management and business at universities in the UK, U.S., Netherlands, Singapore and Japan, School of Human Resource Management Associate Professor Sarah Zipp brings a global perspective to this World Cup. "This tournament is a spectacle of both nationalism and global cooperation. All against a backdrop of dramatic geo-political change and intense negotiations over trade, war and immigration,” says Zipp, program coordinator for the Sport Management program at York University’s Markham Campus.

Meet a former coach and teammate of Team Canada's Niko Sigur

Team Canada supporter and York marketing expert to follow CanMNT World Cup journey

Whether you call it soccer, football, le football, fútbol, futebol, fudbal, fußball, toba, nogomet or something else, it is the most global of sports, with FIFA having more member associations than the United Nations has member states. The largest and least affordable World Cup to date, FIFA World Cup 2026 is marred with its fair share of controversies. Still, for billions of people across the globe, it is the beautiful game and the world will be watching. 

CBC's Natalie Kalata speaks with Vijay Setlur on businesses finding creative ways to get around FIFA’s control over branding

Canada, Mexico, U.S. ban travel from Ebola-impacted countries for World Cup