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Projects

Research portfolio · 2025–2026

Our projects

Everything the Circular Innovation Hub is working on: policy research, life cycle analysis, community partnerships, open-access tools, and resources for young people. Projects with their own pages are marked “Project page”; the rest are described in full below.

14

active projects

4

research themes

5

with dedicated project pages

Theme 1 of 4

Policy and producer responsibility

Policy and producer responsibility

Evidence-Based Review of Packaging EPR Outcomes

Independent analysis of how packaging extended producer responsibility programs perform, drawing on more than a decade of research on Canadian programs.

Funded by the National Association of Wholesaler-Distributors

Policy and producer responsibility

Eco-Modulation of EPR Fees

Modelling how eco-modulated fee schedules affect fresh produce packaging, where food safety and spoilage limit material choices.

With the Western Growers Foundation

Policy and producer responsibility

The Packaging EPR Library

An open-access, evidence-reviewed library and world map of every packaging EPR system.

Open-access resource

Policy and producer responsibility

The Packaging Label Atlas

The rules, symbols, claims, and evidence behind packaging sustainability labels across 63 jurisdictions.

Open-access resource

Policy and producer responsibility

Open Data Standard for Plastics

A free, non-proprietary standard for describing plastics in packaging and waste electronics, from base material to end-of-life route.

Open standard

Theme 2 of 4

Reuse and life cycle

Reuse and life cycle

Where Reuse Breaks Down

Why consumer reuse and refill systems lose participants and containers, and when reuse genuinely outperforms single-use.

In-kind

Reuse and life cycle

Life Cycle Analysis for Product Packaging

An expanded life cycle framework for weighing the environmental, social, and economic merits of different packaging types.

Funded by Club Coffee, Polytainers, and OFI International

Reuse and life cycle

Life Cycle Assessment of UV/EB Coatings

Comparing energy-curable and thermally cured coatings in the coil coating sector across North American electricity grids.

Funded by RadTech

Reuse and life cycle

Textile Circularity Action Plan

A nationwide action plan for textile circularity, plus life cycle and diversion reporting for a national textile collection program.

With Fashion Takes Action and Diabetes Canada

Theme 3 of 4

Communities and communication

Communities and communication

Scarlettwood Composts!

Waste audits and behavioural research supporting a resident-led organics diversion project in Toronto Community Housing.

With the University of Guelph, good futures collective, and Scarlettwood Warriors for Change

Communities and communication

Waste Management in Rural, Remote, and Indigenous Communities

A book chapter on adapting circular economy and producer responsibility strategies to rural, remote, and Indigenous communities.

Springer edited volume

Communities and communication

The Language of Sustainability

A learning series on communicating sustainability so that diverse audiences understand, trust, and act on it.

Learning series

Theme 4 of 4

Youth and wellbeing

Youth and wellbeing

Material Literacy for Youth

Games, picture books, and guides that help children understand everyday materials and act without fear.

With the Vinyl Institute of Canada

Youth and wellbeing

From Eco-Anxiety to Agency

A policy primer that treats eco-anxiety as a governance challenge and sets out how institutions can close the awareness–agency gap.

Policy primer (working draft)

Project details

More about each project

Policy and producer responsibility

Evidence-Based Review of Packaging EPR Outcomes

We continue to provide independent, evidence-based analysis of packaging extended producer responsibility program performance to policymakers, industry, and the public across North America. This work draws on more than a decade of our research into Canadian EPR programs, including the finding that the transition to full producer responsibility has not produced measurable increases in recycling rates despite substantial cost escalation.

In 2026, this included serving as an expert witness in litigation concerning Oregon's Plastic Pollution and Recycling Modernization Act, providing testimony on the anticipated economic and recycling-rate outcomes of the program based on the Canadian experience. Our ongoing objective is to ensure that EPR legislation is designed around demonstrated performance rather than assumed benefits, and that its costs and outcomes are transparently reported.

Funded by: National Association of Wholesaler-Distributors

Policy and producer responsibility

Eco-Modulation of Extended Producer Responsibility Fees

Eco-modulation, the practice of adjusting EPR fees to reward or penalize specific packaging attributes, is increasingly written into producer responsibility legislation across North America, but there is limited evidence on whether it changes producer behaviour or simply redistributes costs. Building on our broader research into eco-modulated fee design, we are working with the Western Growers Foundation to model how eco-modulation affects fresh produce packaging.

Produce packaging presents a distinctive challenge because material choices are constrained by food safety, shelf life, and spoilage prevention, and fee schedules designed around recyclability alone can inadvertently penalize packaging that reduces food waste. The project models the fee exposure of common produce packaging formats under existing and proposed eco-modulation schedules, evaluates the trade-offs between recyclability, food loss, and life cycle impact, and identifies fee designs that reward genuine environmental improvement without compromising food safety.

Funded by: Western Growers Foundation

Reuse and life cycle

Where Reuse Breaks Down: Behavioural Attrition in Consumer Packaging Reuse

Reusable packaging sits at the top of the waste hierarchy, yet most reuse and refill systems are evaluated on the format they launch with rather than the number of cycles they actually achieve. This study examines why consumer reuse breaks down in practice, distinguishing the closed industrial systems that succeed (pallets, kegs, crates) from the consumer-facing systems that routinely lose participants and containers after the first few uses.

Drawing on original consumer survey data, cluster analysis by product category, and international case studies, the report shows that attrition is patterned rather than random: it is shaped by product type, system architecture, return logistics, and consumer context. It sets out break-even thresholds for different reusable formats, identifies the conditions under which reuse can genuinely outperform single-use alternatives, and proposes the performance metrics that any reuse pilot should be able to report before a scaling decision is made.

Funded by: In-Kind

Reuse and life cycle

Life Cycle Analysis for Product Packaging

We are developing an expanded life cycle analysis framework to better evaluate the environmental, social, and economic merits of various types of product packaging. The framework is now being applied in adjacent sectors, including energy-curable coatings and fresh produce packaging.

Funded by: Club Coffee, Polytainers, OFI International

Reuse and life cycle

Life Cycle Assessment of Energy-Curable (UV/EB) Coatings

In partnership with RadTech, the association for ultraviolet and electron beam technologies, we are conducting a comparative life cycle assessment of energy-curable coatings against conventional thermally cured coatings in the coil coating sector, where large volumes of steel are coated for building and industrial applications.

The assessment models multiple coating scenarios, including full and partial substitution of thermal coatings with UV/EB alternatives, and evaluates energy consumption, water use, volatile organic compound emissions, thermal oxidizer combustion, and greenhouse gas impacts. Because results are highly sensitive to the carbon intensity of electricity, the model compares outcomes across several North American grid regions rather than a single best-case scenario. The work has been developed iteratively with RadTech's technical members to ensure that assumptions about line speeds, coating thicknesses, and substrate gauges reflect real industry practice.

Funded by: RadTech

Reuse and life cycle

Textile Circularity Action Plan

In partnership with Fashion Takes Action and Diabetes Canada, we are creating a nationwide action plan to promote textile circularity and reduce waste in the fashion industry. We also produce ongoing life cycle and diversion reporting for the National Diabetes Trust's textile and household goods collection program.

Funded by: Diabetes Canada

Communities and communication

Scarlettwood Composts! Community Waste Audit

In collaboration with the University of Guelph, good futures collective, and the Scarlettwood Warriors for Change, a resident-led group at a Toronto Community Housing complex, we are supporting a community organics diversion project through applied waste research. The project pairs rigorous waste audit methodology with community-driven action, so that residents can see the measurable impact of their own composting efforts.

Our role includes designing and conducting waste audits of the building's shared waste enclosures, contributing to resident focus groups, and advising on a multilingual household survey (including Farsi translation) that examines the behavioural drivers of composting participation: attitudes, social norms, and perceived behavioural control. Findings will inform both the community's ongoing program and the broader question of how to make organics diversion work in multi-residential and community housing settings, where participation rates have historically lagged.

Funded by: In-Kind (community project supported by the City of Toronto Neighbourhood Climate Action grant)

Communities and communication

Solid Waste Management in Rural, Remote, and Indigenous Communities in Canada

We are contributing a chapter to a forthcoming Springer edited volume, Solid Waste Management in Rural, Remote, and Indigenous Communities in Canada, led by researchers at the University College of the North and the University of Regina, with contributors from universities across the country.

Rural, remote, and Indigenous communities face waste management conditions that differ fundamentally from those assumed by most provincial policy: long haul distances, limited or no access to recycling markets, seasonal road access, reliance on open dumps or small landfills, and the high per-tonne cost of diversion programs designed for urban densities. Our chapter examines how circular economy strategies and producer responsibility frameworks can be adapted to these realities, and where policies built for southern urban centres fall short.

Funded by: In-Kind

Youth and wellbeing

From Eco-Anxiety to Agency

Our policy primer, From Eco-Anxiety to Agency: A Policy Primer on Environmental Distress, Public Trust, and Community Resilience, reframes eco-anxiety as a governance, communication, and education challenge rather than solely a mental health issue. It argues that environmental distress is shaped not only by environmental risk but by the institutional conditions surrounding it: how institutions communicate, whether their actions are credible, how responsibility is distributed, and whether affected communities have meaningful influence.

The report introduces the "awareness–agency gap," the distance between what people are made to know about environmental risk and what they are enabled to do about it, and identifies the institutional practices that widen it, including fear-based messaging, symbolic policy, and the transfer of systemic responsibility onto individual consumers. It proposes a six-pillar response framework (validate, inform, connect, prepare, participate, transform) with recommendations weighted toward the institutions closest to where distress forms: schools, municipalities, public health agencies, and senior governments.

Funded by: In-Kind