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Founder Fundamentals

Founder Fundamentals EP 05: Mastering SEO and SEM for Startups

In today's digital landscape, standing out online is essential for startup success. But with an overwhelming number of marketing channels, how do you know where to begin? In the latest session of our Founder Fundamentals Winter 2025 series, we were joined by Glynis Tao and Anne Bui, two experts in Search Engine Optimization (SEO) and […]

Founder Fundamentals EP 04: Guerrilla Marketing for Startups with Cassandra Drake

Marketing a startup in today’s competitive landscape requires a lot more than just traditional advertising—it demands creativity, boldness, and resourcefulness. In the latest session of our Founder Fundamentals Winter 2025 series, we were excited to host Cassandra Drake, an experienced digital strategist and founder of The Vizion, who has helped thousands of founders take their […]

Founder Fundamentals EP 03: Embracing the Entrepreneurial Mindset with Kunal Chakravorty

Success in business requires turning challenges into opportunities and vision into results. In the latest session of our Founder Fundamentals Winter 2025 series, we were thrilled to host Kunal Chakravorty, a seasoned entrepreneur with 20 years of experience in launching and scaling startups in Electric Mobility, Tech Consulting, and Business Coaching. This session focused on […]

Founder Fundamentals EP 02: Setting Up Business Operations with Laura Gabor

Bringing an idea to life takes more than passion—it requires a solid foundation in operations to keep everything running smoothly. Without the right processes in place, businesses can quickly become overwhelmed by financial, legal, and structural challenges. That’s where the 2025 Founder Fundamentals workshop series comes in. Designed to help entrepreneurs navigate the complexities of […]

Founder Fundamentals EP 01: The Ultimate Guide to Creative Problem Solving with Leo Chan

In today’s fast-paced world, innovation is no longer just a buzzword—it’s a necessity. Without a unique approach, success can feel like sailing without a compass. That’s where creative problem-solving comes into play, transforming challenges into opportunities and unlocking innovations. In the first session of the 2025 Founder Fundamentals, Leo Chan, Chief Innovator Igniter at Abound Innovation, shared his expert […]