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Film professor on the future of 3D cinema

Film professor on the future of 3D cinema

Professor Ali Kazimi in the Faculty of Fine Arts' Department of Film, part of the recently-funded 3D FLIC research project, spoke to the Toronto Star March 29 about the future of 3D cinema:

In the movie industry, Avatar has proven to major film studios and producers that the technology has the ability to generate significant profit, said Ali Kazimi, a professor at York University’s film studies program.

“One of the things Avatar has done has opened the floodgates for 3-D production to be taken seriously. Given that (filmmaking) is an industry and it is driven by the bottom line, producers and studios have seen the economic potential of 3-D and that’s been a huge impetus for the excitement and surge right across the industry today, from manufacturers to theatrical distributors,” Kazimi said.

. . .

Kazimi said the attraction of 3-D is the “immersive” experience that the audience receives.

“I draw an analogy to sound, where if you listen to music on a mono speaker and then on a good set of stereo speakers and then surround (sound), as you go up that chain, the experience becomes more all-enveloping and immersive. Stereoscopic 3-D cinema is attempting to do the same thing through the visual experience,” Kazimi said.

Kazimi, who is also a filmmaker, said mainstream filmmakers are already embracing the new technology.

But, he noted, storytelling remains the key to great films and 3-D is just another tool for filmmakers.

“Storytelling still remains the fundamental key of the experience. I think people will get very tired of having a dimensional experience very quickly. We experience cinema as a collective storytelling experience and that remains regardless of whether it’s black and white, colour or 3-D; it’s storytelling that we all connect to.”

The complete article is available of The Star's Web site.

Posted by Elizabeth Monier-Williams, research communications officer.