Özlü Creative + Community

Company Bio:

Özlü Creative + Community advises on content, business, and communications strategies to unlock access to growth opportunities and amplify the work of equity-deserving businesses.

Through 3 streams, the team and network of experts at Özlü support various organizations, giving them the boost they need to achieve their goals and build their influence in creative ways across regional and international markets.

1. Social impact + thought leadership - We collaborate with organizations to develop programming, events, and thought leadership content that elevates underrepresented communities and contributes to social change.
2. TV, film + digital media production - We engage, entertain, and activate audiences through the production of TV, film, and digital media projects for major broadcasters, streaming services, media outlets, and organizations.
3. Influence + strategic storytelling - We take a collaborative approach to transforming stories into attractive, captivating narratives that will influence policy, improve representation in screen-based media, and tap into funding opportunities.

Job Description:

Content Marketing

• Assist in the planning, creation, and management of a content calendar across various social media platforms such as Instagram, LinkedIn, Facebook, etc.
• Develop and publish engaging content, including graphics, videos, blog posts, and newsletter.
• Monitor comments, messages, and reviews, responding in a timely and professional manner.
• Track, analyze, and report on social media metrics to inform future strategies.

Market & Platform Research

• Conduct market research to identify trends, needs, competition, and opportunities in the social impact space.
• Assist in customer segmentation and target audience profiling.
• Use research findings to inform marketing and outreach strategies.

Business Development

• Assist in the development and execution of business strategies aimed at company growth.
• Help identify potential partnerships and collaborations that align with the company's mission and goals.
• Attend meetings, events, and workshops as needed.

Communications Outreach & Other Assignments

• Build a media list from existing network and segment for tiered outreach.
• Research earned media opportunities.
• Support the development of film and television projects, TBD.
• Assist with other partner and stakeholder projects as needed.

Qualifications:

• Currently pursuing or completed a Bachelor's degree in Communications or a related field.
• Familiarity and experience using major social media platforms and management tools.
• Excellent written and verbal communication skills.
• Strong research and analytical abilities.
• Demonstrated interest or experience in the social impact space, with a focus on intersectional gender equity.
• A high-level understanding of the importance of diversity, equity, inclusion, decolonization, and belonging in the business environment.
• Ability to research and summarize research findings clearly.
• Creative self-starter that embraces collaboration and takes initiative.
• Strong work ethic and the ability to work independently.
• Knowledge of screen-based media landscape in North America and major outlets.

Additional Assets:

Experience with graphic design tools like Adobe Creative Suite, SEO, blog writing, and digital marketing strategies is a plus.
Knowledge of and experience using ChatGPT and other AI-assisted platforms is an asset.